Southern Pediatrics

Southern Pediatrics · TennCare Outreach

TennCare Activation

Appointments Booked from 1,848 Assigned
925
Floor (50%)
Minimal engagement, data gaps
1,295 – 1,480
Base (70–80%)
Solid execution, automated sequence running
1,665
Stretch (90%+)
Full file booked in 60 days
Patient Activation Tracker
30
of 1,848 assigned
This Month
1.6% activatedGoal: 1,848 patients
Cost Per Patient
$79.96
$2,398.77 print spend · 30 conversions

Athena Appointment Status

Current patient pipeline

60
Expressed Interest
30
Booked
25
Still Scheduling
Scheduled Appointment Types
21
Completed
Rescheduled
4
Cancelled
6
Pending
Cancellation Reasons
2
Patient Cancelled
1
No Show
1
Other

Smart SMS Campaign Hub · UHC Bulk

Cycle sequences to inspect delivery & reply funnel

southernpediatrics.com/reward
Information required from SPD team
Delivered
Bounced
Link Clicks
BOOK Replies
HELP Replies
NaN
Other Replies

Web Performance

UHC Bulk · Reward landing page · Last 28 days

Sessions
277
Active Users
203
Page Views
330
Bounce Rate
33.94%
Avg. Engagement
20s
Event Count
935
Phone Clicks
Traffic Sources
  • Text96.39%
  • Referral1.81%
  • Organic1.08%
  • Direct0.72%

Print & Offline ROI

Print costs · undelivered · QR engagement

UHC Bulk - Letter
Undelivered
23
Print Cost
$2,530.7
UHC Bulk - Postcard
Undelivered
Print Cost